The Maps of Conventional Wisdom Are Missing Vital Information:
How do some people always seem to find their way no matter how many times they get lost

Maps of conventional wisdom are missing something

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Have you noticed that the maps of conventional wisdom for navigating our world are missing some vital information? The map is not the territory.

Life, success, getting results, and making a difference are not linear experiences. Knowing what to do and doing it are not the same.

We need to evolve the way we interpret, navigate, and impact our actions and the world around us.

Our world is changing faster and with more volatility than ever before; yesterday’s maps and approaches won’t cut it anymore. How you’ve approached opportunities and challenges may no longer work.

The number one reason for high failure rates is not the financial bottom line or meeting goals. It’s not clarity and motivation. It’s conduct, resourcefulness, connections, and approach.

It’s the way we navigate our surroundings, our obstacles, successes, failures, wins, and losses.

What we engage with and detach from and how we navigate the territory of our surroundings will dictate the results we get in the short and long term.

The way we mentally map and interpret our own mind and the territory around us, the accuracy and skill of our interpretation, and our preparation for agility in high-stakes and ever-changing environments are the sine qua non of success.

The way people who are highly successful seem to always land on their feet when they make mistakes is either one or all of the following:

  1. The way they navigate the ups and downs of life and business.
  2. How they utilize their resources when faced with uncharted territory.
  3. They have the financial resources as a safety net to fall back on.
  4. They have the right connections to help them guide them on the path to a comeback.


It’s not just how you play the game, it’s your approach before during, and after the game. It’s what you do with the win or the defeat. It’s how you represent and interpret the world around you and how you interact…. or choose not to.

Life’s cycles of ups, downs, detours, and sightseeing are inevitable, now more than ever before. Avoiding these cycles is impossible; training for what role you’ll play and how you’ll show up to navigate the unexpected ahead of the cycles. Using agility and momentum to propel you forward are skills you need to acquire.

Tamara has spent a lifetime putting together the puzzle pieces of human behavior and determining what to do about the disconnect between what we know, what we do, how we do it, if we do it, and the strategies we use to dictate all of the above.

On our quests to get wherever and whatever we want, there are a lot of steps, tools, secrets, tips, rules, maps, guides, ad infinitum…. written and revised since the beginning of written language, telling us how to get where we want to go. They just keep on coming, but a very small percentage of the population is able to arrive at their intended destination. Even fewer are satisfied once they arrive.

We don’t need more of someone else’s map; we need to better understand how to navigate our own personal maps and the territory ahead.

What we use as a representation to extrapolate the actions and behaviors we’ll take.

Would you attempt to climb Everest if you were given just a map?

How about a map and a guide who’s never climbed to the top?

Without having someone highly skilled and experienced in and on the territory, someone prepared for the unexpected, it would be insanely risky. Having someone who will help you notice the subtleties and nuances until you can do it, blindfolded.


Success is not a linear experience. The maps are not the territory.

Knowing what to do is the easy part; doing it, how we approach it, and who we are when doing it are very different things.

It’s not that we don’t have mountains of information and role models who make it look easy; we do. When stress and the unexpected happen, the knowing and the doing are rarely in alignment. We instinctively run to the quickest fix, not the best solution.

The way we train, not just for the climb, but for the mental strategies it takes to survive whatever that terrain and climate have in store, is what makes the difference between making it or not.

In business, the plan is not the territory; the analysis is not the climate. The industry, economy, laws, competitors, technology… can change in a blink, we need to know how to be agile at navigating that change and adapting our plans.

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